“Maple Attack with Lotte” was a large-scale public art project that explored the visual impact created when virtual-world IP meets a real-world public space. Beloved game characters, cherished by audiences for years, were transformed into monumental art balloons floating on Seokchon Lake, turning an ordinary urban landscape into a space of wonder and imagination. By introducing an immersive artistic experience into a familiar outdoor setting, the project delivered moments of delight and unexpected fantasy to everyone who encountered it.