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Dreams ever dreamt

오래된 미래

Dreams ever dreamt – Hyundai Motor Company, Ulsan Plant Heritage Hall

Hyundai Motor Company held a groundbreaking ceremony for its new EV plant in Ulsan and held a heritage exhibition where you could see the brand's 'past, present, and future.'
The exhibition begins with the background of the birth of Cortina, Hyundai Motor Company's first assembled car, and the PONY, a national vehicle produced with proprietary technology, along with the Sonata Y2 EV test car that was tested at the driving test site at the Ulsan plant. After continued research and challenges, Korea's first electric car was developed despite the harsh environment. The Ulsan factory shows that new EV factories can be built in Korea. The 'Dreams ever dreamt' exhibition contains traces of Ulsan plant employees' past salary envelopes, employee ID cards, notes written for quality development, and photos of sports competitions. you can see through the exhibition flow that Hyundai Motor Company's dream continues progressing.

PROJECT INFORMATION

Period   2024.02.26.

Location   Hyundai Motor Company, Ulsan Plant Heritage Hall

Host   Hyundai Motor Company

Organizer   Hyundai Motor Company, BEBIG

PRODUCTION

SECTION 1   Beginning of a dream

SECTION 2   Realizing dreams

SECTION 3   Our dream

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